I’m a UX Leader, User-Centered Problem Solver, Product Strategist, & Player-Coach.
I love driving digital product strategy, scaling design systems, and building high-performing design teams that turn complex business challenges into scalable user experiences.
Design Leadership
Building teams, systems, and practices that help design organizations thrive.
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My Core Principles & Capabilities
UX & Design Leadership
I build and lead high-performing design teams, establish clear direction, and create alignment across product, engineering, and executive stakeholders. I believe strong leadership gives designers the clarity, support, and autonomy to do their best work.
Product Strategy & Design
I connect customer needs, business goals, and product strategy to shape experiences that solve the right problems. I use design to influence product direction, prioritize opportunities, and turn strategy into meaningful outcomes.
Complex Problem Solving
I bring clarity to complex, ambiguous problems by combining research, data, systems thinking, and collaboration. I turn competing needs and constraints into focused strategies, thoughtful experiences, and actionable design direction.
Player-Coach
I stay close to the work while leading the team around it. I contribute hands-on to complex design challenges, facilitate critique and collaboration, and coach designers to strengthen their craft, confidence, and impact.